E. Read Clarke
President and CEO
A 25-year technology veteran, Read is a seasoned leader with a deep body of experience in general management, strategic planning, sales, business development and marketing. His sense of timing and grasp of future trends enabled him to be a pioneer in each of the three great telecommunication waves – long distance, fiber optics/broadband, and cellular/wireless.
Read has an in-depth understanding of the full lifecycle of an emerging organization from raising capital to managing rapid, dynamic growth and the ultimate execution of an exit strategy. As Vice President and General Manager for XO Communications, Read successfully led the firm’s largest market through a period of unprecedented customer and personnel growth. At Verizon (AirTouch) he was the senior executive responsible for all direct distribution channels with over 300 sales & technical support employees. In a prior role at AirTouch, Read developed the innovative application suites for wireless transaction processing (POS), telemetry and the Mobile Office. As an Officer and Vice President of Sales & Marketing for Mutual Signal Corporation, Read was part of the entrepreneurial leadership team that designed, built, launched and operated one of the premier fiber-optic broadband networks of the day. He began his high-tech career with Sprint where he directed a nationwide cross-functional team that introduced the New Sprint service, which the Wall Street Journal correctly predicted would revolutionize the way long distance was sold.
Read was the spokesman for Sprint and Verizon and has logged over 100 TV, radio and print interviews. He is an accomplished speaker and writer and has been a keynote speaker and panelist at numerous industry and technology conferences. He was a charter member of the Board of Advisors for UCLA’s highly regarded Economic Business Forecast, and has been a Board Member of six Southern California community and academic institutions.
Read earned an M.B.A. from UCLA with a focus on finance and entrepreneurial marketing, and a Bachelor of Arts degree in Political Science from Miami University.
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